David Friel Commercial Writer

 

341 S. Aiken #4

Pittsburgh, PA 15232

412-362-9498

724-351-0113 (cell phone)

davidfriel@earthlink.net

 

 

Commercial writing career spans more than 10 years:

 

* Thorough knowledge of marketing process coupled with strategic

positioning of companies and products via written materials

 

* Additional emphasis in public relations, publicity, and advertising

 

* Extensive experience writing about technology for corporate

marketing departments -- including Internet, software, and hardware-

related subjects -- as well as consumer and news-related material

for TV stations and magazines

 

* Very clear, concise, and easy-to-understand writing style

 

* Strong ability to synthesize complicated ideas into everyday

language

 

* Adept at writing in different voices for different audiences

 

* Excellent project management and editing skills

 

* Experience includes writing for companies such as:

 

                CNET Networks

                Sun Microsystems

                Sybase

                @Home Network

                Priceline.com

                Travelocity

                MAYA Group

                Carnegie Mellon University

                University of Pittsburgh

                American Eagle Outfitters

                Descartes

 

 

HIGHLIGHTS INCLUDE:

* Sales Collateral

* Web-Site Content

* Press Releases

* Case Studies

* Newspaper, TV, and Radio Spots

* Magazine Articles

* Newsletters

* News Stories

* Direct Mail

 

 

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Last revised: 7.1.2002